Primary Audience Research

I made this questionnaire to hand out to people for extra audience research. I want my audience to have a say in the production of the film trailer so they can influence the product and make it the best that it can be. As i decided that my main target audience would be 15-24 year olds, the majority of questionnaires were given to this age group as they are the most likely people to be watching. Weather they were male or female was really unnecessary as its almost a 50/50 percentage of males and females watching Horrors. I asked the audience their favourite horror film, so from the results i can have a look at a few and see what qualities makes these favourite films such good horrors. I found that visceral shock was a popular factor people like to have in a Horror film as people like to have a physical reaction to what they watch. I also found that involving social thresholds would enable me to give the audience an emotional response. I could do this by including common fears in my product which relate to my horror genre, things such as dark settings, being alone and clastrophobia.